- Drive Reg-to-Purchase conversion through triggered sequences across email, SMS, and web push.
- Manage first-purchase activation and differentiate renewal sequences by plan tier.
- Build and execute pre-cancel intervention flows and reactivation engines for dormant cohorts.
- Lead migration off current ESP to an omnichannel platform and recover email domain reputation.
- Launch SMS and web push as first-class marketing channels while ensuring US compliance.
- Implement and maintain incremental measurement with holdouts to track campaign performance.
SQLCRM