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Bizee

At Bizee powered by Incfile, we are driven by a simple yet powerful belief: entrepreneurship is the key to unlocking individual potential and driving positive change in the world. Since 2004, we have been empowering everyday people to turn their dreams into reality by providing the tools and resources they need to start and grow their businesses. Over a million entrepreneurs have trusted Bizee to guide them on their entrepreneurial journeys. As a company founded and cultivated by entrepreneurs, we understand the challenges and triumphs that come with pursuing one's passions. Our team is deeply passionate about supporting fellow entrepreneurs, and we are committed to providing the best possible services at the most affordable prices. We believe that our team members are our greatest asset. That's why we foster a supportive and growth-oriented environment where individuals can thrive. We offer competitive salaries, comprehensive health insurance, generous paid time off, and the flexibility of remote work for most roles. If you share our passion for empowering entrepreneurs and want to be part of a team that is revolutionizing the way businesses are formed and supported, we invite you to explore our current job openings. Together, we can make a lasting impact on the world of entrepreneurship.

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Jobs at this company:

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🔥 Vice President of Marketing
Posted 2 months ago

📍 United States

🧭 Full-Time

💸 165000.0 - 225000.0 USD per year

🔍 Business Formations

  • Proven experience in a small to mid-size startup environment, demonstrating adaptability and an entrepreneurial mindset.
  • Extensive background in developing innovative content marketing strategies over the past 10 years.
  • Deep understanding of multi-channel marketing with expertise in digital, content, and brand marketing.
  • Demonstrated success implementing full-funnel marketing strategies (TOFU, MOFU, BOFU).
  • Experience building lifestyle brands and connecting with target audiences on an emotional level.
  • Advanced proficiency with HubSpot and marketing automation tools.
  • Strong analytical skills with the ability to translate data into actionable insights.
  • Experience with attribution modeling and marketing ROI measurement.
  • Familiarity with AI tools for marketing optimization and content creation.
  • Exceptional leadership abilities with experience managing cross-functional marketing teams.
  • Strong collaboration skills and ability to work closely with C-level executives.
  • Strategic thinking with both short-term execution and long-term vision.
  • Creative problem-solving abilities and comfort with ambiguity.
  • Excellent communication skills, both written and verbal.
  • Lead the development and execution of Bizee's marketing strategy, emphasizing our transition from a transactional model to a comprehensive small business platform.
  • Drive brand awareness, customer acquisition, and revenue growth through innovative, data-driven marketing initiatives.
  • Collaborate closely with the CEO and Chief Brand Officer to align marketing strategies with overall business objectives.
  • Establish and track KPIs that effectively measure marketing performance across all channels.
  • Spearhead content marketing strategies across multiple formats (website, email, video, social).
  • Oversee the evolution of Bizee's brand identity, emphasizing our positioning as a lifestyle brand for entrepreneurs.
  • Develop compelling messaging that resonates with small business owners at various stages of their journey.
  • Champion AI-forward approaches to content creation and distribution.
  • Serve as the organization's HubSpot power user, maximizing platform capabilities for marketing automation, lead scoring, and analytics.
  • Define attribution models and ROI metrics for all marketing initiatives within HubSpot.
  • Collaborate with the RevOps team to ensure seamless marketing and sales alignment.
  • Implement and optimize marketing technology stack to increase efficiency and effectiveness.
  • Build and mentor high-performing teams across SEO, content marketing, paid media, RevOps, and creative.
  • Establish a communications and PR function to elevate Bizee's industry presence.
  • Develop comprehensive social media strategies that build community among small business owners.
  • Foster a culture of innovation, experimentation, and continuous improvement.
  • Stay at the forefront of digital marketing trends, bringing cutting-edge tactics to Bizee's marketing approach.
  • Implement AI and automation tools to enhance marketing efficiency and personalization.
  • Identify new market opportunities and develop strategies to capitalize on them.
  • Balance short-term growth objectives with long-term brand-building initiatives.

LeadershipProject ManagementBusiness IntelligenceData AnalysisFull Stack DevelopmentUI DesignUser Experience DesignGoogle AnalyticsCross-functional Team LeadershipAPI testingContent creationREST APIStrategic ManagementCommunication SkillsAnalytical SkillsCollaborationCustomer serviceSEOExcellent communication skillsJSONMarket ResearchData visualizationMarketingTeam managementLead GenerationStrategic thinkingDigital MarketingCRMFinancial analysisData analyticsCustomer SuccessBudget managementA/B testing

Posted 2 months ago
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