Apply📍 France, Germany, Spain, United Kingdom, Italy
💸 80700.0 - 145300.0 EUR per year
- Significant and proven progressive experience in marketing leadership in the industry, demonstrating effective P&L and budget management.
- Demonstrated experience in product and/or marketing management, showcasing strong competence in technical marketing.
- Experience working in a large matrix organization with people management responsibilities as a manager of managers.
- Advanced level of Omnichannel customer engagement experience.
- Strategic agility, with conceptual thinking and a strong sense of business insight, is essential.
- Ability to translate strategic direction into execution and effectively inspire change in a matrix environment with multiple collaborators.
- Establish the digital strategy and capabilities within BDB EMEA, linking strategic requirements into the digital roadmap.
- Guide the team in boosting omnichannel efficiency, collaborating closely with regional, global, and local customers.
- Improve Omnichannel capabilities and implement personalization for an outstanding customer experience.
- Drive the implementation of a standardized Omnichannel approach across hubs, including digital and physical engagements such as campaigns, webinars, face-to-face meetings, and training & education
- Manage and lead the transformation towards a more digitally savvy EMEA organization within the BY
- Ensure content development leadership and project management, including country go-lives.
- Coordinate the strategy, execution, and maintenance of Showpad.
- Centralize the management of marketing materials approvals, including collaborator management at the country level and reapprovals where needed.
- Own Omnichannel marketing analytics, quality, and process improvements.
- Build a BD Biosciences EMEA market intelligence process, using research and market models to provide actionable information for the BDB EMEA region.
- Apply SFDC to improve data health and build 360 views on customer interactions and BDB EMEA responses.
- Manage and optimize expense budgets to achieve business goals and objectives.
- Recruit, retain, empower, mentor, and develop a strong team.
- Lead talent management efforts to ensure required capabilities are in place to implement strategies.
- Ensure strong collaboration of the team with the rest of the BD Biosciences organization.
Project ManagementPeople ManagementSalesforceGoogle AnalyticsCross-functional Team LeadershipProduct AnalyticsCommunication SkillsReportingCross-functional collaborationMarket ResearchData visualizationMarketingTeam managementStakeholder managementStrategic thinkingDigital MarketingData modelingData analyticsCustomer SuccessSaaSBudget managementA/B testing
Posted 6 days ago
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