Apply📍 United States
🧭 Full-Time
🔍 Learning Management System (LMS)
- 4-6 years of proven experience creating & optimizing digital marketing campaigns in Google Ads and LinkedIn.
- Experience with Wordpress and HubSpot.
- Proficient in using Google Tag Manager and Google Analytics.
- Data analysis experience using various platforms.
- Must possess a go-getter personality and strong project management skills.
- Enjoy working with cross-functional global teams.
- Collaborate with leadership, Sales, and Community teams to align marketing strategies with business objectives.
- Launch and manage marketing campaigns across various channels including digital advertising, social media, email, content marketing, events, and webinars.
- Manage multi-channel digital marketing campaigns to support lead generation and perform A/B testing.
- Create and manage landing pages using HubSpot to improve conversion rates.
- Liaise with third-party partnerships and analysts for driving registrations and lead generation.
- Oversee the global website including CMS updates and SEO optimization.
- Provide recommendations for demand generation campaigns.
- Track campaign performance using various analytics tools.
- Optimize conversion rates with the Sales Team across the sales funnel.
- Work with Marketing Operations to enhance lead qualification processes.
- Manage and set up conversion tracking using Google Analytics and Google Tag Manager.
Project ManagementSQLData AnalysisGoogle AnalyticsData analysisGo
Posted 2024-10-23
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