- Own go-to-market strategy for EDR/Threat Protection and other assigned product lines, including value propositions and positioning.
- Plan and lead product launches end to end, coordinating stakeholders across product, engineering, sales, and support.
- Build sales enablement assets such as pitch decks, battlecards, and training materials for direct and channel sales.
- Produce thought-leadership and demand-generation content including blogs, whitepapers, and videos.
- Manage the Technology Alliance Partner Program, driving partner value propositions and co-marketing plans.
- Conduct competitive research and maintain subject-matter expertise on the cybersecurity market.
Cybersecurity