- Research pharmaceutical companies, brands, therapeutic areas, agencies, and potential partners.
- Identify decision-makers and build and maintain targeted prospect and account lists.
- Build and execute targeted email and LinkedIn outreach campaigns.
- Maintain prospect, opportunity, and activity information in the CRM.
- Help customize presentations and prepare materials for client conversations.
- Use AI extensively to accelerate prospect research, account intelligence, and content development.
- Execute campaigns around Wisdo research, client results, white papers, webinars, and thought leadership.