Laka

Started in 2017, Laka set out to transform bicycle insurance by connecting passionate cyclists all over the UK to form a community and protect their b...

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LondonEnglandUnited Kingdom. Bristol+4 more locationsFull-TimeInsurance, CyclingPosted
  • Proactively identify and engage with key prospects including bike manufacturers, leasing companies, large retailers, and service providers.
  • Manage complex, long-term sales cycles by navigating multiple decision-makers and negotiating terms.
  • Tailor the value proposition to address partner needs regarding insurance mechanics, commission models, and API/tech integrations.
  • Serve as the dedicated point of contact for partners from contract signing through the entire account lifecycle.
  • Oversee the project management and operational rollout for new partners to ensure seamless activation.
  • Conduct regular business reviews (QBRs) and track performance metrics to identify upsell and growth opportunities.
  • Relay partner feedback internally to product and marketing teams to support continuous improvement.
Project ManagementBusiness DevelopmentMicrosoft Excel+3 more
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About Laka

Started in 2017, Laka set out to transform bicycle insurance by connecting passionate cyclists all over the UK to form a community and protect their bikes. A better model for insurance was born. For once people come first in insurance by fairly sharing the cost amongst each other. Laka makes sure everything runs smoothly for the community: from exceptionally fast claims to splitting the cost fairly, guaranteeing a maximum price, and all the other heavy lifting of a regulated insurance business. For that service, the community pays Laka a fee. For cyclists it's a simple calculation: Take care of your gear as a community, and reap the rewards of lower cost Laka focuses on getting you back on your bike because that's how we get paid It's a win-win all around! We are growing fast and are expanding across segments, products and geographies. We started with Enthusiasts before expanding to Mobility (Commuters, City Cyclists & Cargo bikes) and E-Mobility (E-bikes but soon other E-Mobility solutions) customers. Most recently, we expanded to Commercial customers and closed exciting partnerships in the food delivery & couriers space. Yep, it's been a busy Q1 as we also launched in the Netherlands where we set up our European HQ in anticipation of our roll-out across continental Europe.

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