Apply📍 United States
🧭 Full-Time
💸 110000 - 125000 USD per year
🔍 DTC e-commerce
- 6+ years of experience in managing paid social in DTC e-commerce.
- Proven track record of measurable results with hands-on experience on paid social channels like Meta, TikTok, Pinterest.
- Advanced understanding of media measurement methodologies and incrementality.
- Ability to develop hypotheses and tests using a data-informed, customer-centric approach.
- Leadership skills to manage and motivate a team, and influence cross-functionally.
- Adaptability in a fast-growing business environment with strong organizational and project management skills.
- Excellent analytical and communication skills to interpret data and articulate insights clearly.
- Creative problem solver with a proactive and collaborative mindset.
- Devise comprehensive strategies for paid social growth channels like Meta and TikTok to meet marketing targets.
- Manage daily planning, buying, measuring, and optimizing acquisition efforts to meet new customer and revenue goals.
- Lead the formulation of hypotheses and execution of tests to unlock incremental revenue.
- Monitor and optimize campaign budgets for efficient resource allocation and ROI.
- Conduct systematic analyses of campaign performance and report insights to relevant teams.
- Drive efficiencies in scaling paid social media campaigns, including reporting and creative management.
- Stay current with industry trends to ensure strategies remain innovative and competitive.
LeadershipProject ManagementStrategyCommunication SkillsCollaboration
Posted 2024-10-24
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