Apply📍 Egypt
🧭 Contract
🏢 Company: ProjectGrowth
- 2+ years of hands-on experience managing Facebook and Instagram ad campaigns with demonstrated success.
- Strong proficiency in Meta Ads Manager, pixel setup, and conversion tracking.
- Deep experience running and interpreting A/B tests and campaign experiments.
- Comfort with analyzing performance data, generating reports, and making data-driven recommendations.
- Familiarity with HubSpot for campaign tracking, lead capture, and CRM integration.
- Working knowledge of landing page optimization and funnel performance.
- Ability to work asynchronously on Slack with weekly video meetings.
- Plan, build, and manage Facebook and Instagram ad campaigns focused on lead generation, conversion, and remarketing, emphasizing native form fills.
- Analyze performance metrics daily to drive data-informed decisions and improvements.
- Develop and execute A/B and multivariate tests on audiences, creatives, placements, and CTAs.
- Optimize campaign structure, bidding strategies, budget allocation, and funnel performance to meet ROAS and CPA targets.
- Set up and maintain Meta pixels, custom conversions, and tracking integrations.
- Collaborate with marketing teams to develop compelling ad creatives tailored to target audiences.
- Create and manage multiple forms of creative across all platforms.
- Integrate campaigns into HubSpot for seamless CRM and lead funnel integration.
- Build remarketing and lookalike audiences from first-party and CRM data sources.
- Produce weekly and monthly performance reports with actionable insights.
- Stay up-to-date on Facebook/Instagram platform changes, algorithm updates, and new features.
Data AnalysisGoogle AnalyticsAmplitude AnalyticsClickhouseContent creationAnalytical SkillsSEORESTful APIsReportingJSONData visualizationMarketingLead GenerationDigital MarketingCRMA/B testing
Posted 9 days ago
Apply