EMEA Marketing Manager

Experience in B2B marketing for enterprise IT products, SaaS experience Experience working with the EMEA market Excellent academic results, with Bachelor’s or equivalent in Business, Marketing, or STEM Excellent verbal, written, presentation skills in English Hands-on mindset and ability to test various marketing assumptions attributing to scaling the most efficient ways of achieving positive marketing results Growth mindset - enthusiasm for challenges and work ethic with a ‘can do’ attitude Objectivity and openness to others' views while continuously building a positive team spirit Proven ability to prioritise and meet deadlines without sacrificing quality

Develop and execute go-to-market strategy for certain industries within the EMEA region Set relevant KPIs for lead generation, demand generation and brand awareness campaigns; monitor and improve them on a regular basis Build organic and paid campaigns from scratch including crafting strong copy, and creating visual assets for emails, social media and paid ads in line with canonical’s brand Own webinars and regional offline events at all stages from planning to execution including holistic pre- and post-event/webinar strategies, webinar set up, streaming Work with the CRM Team to attract, convert, engage and communicate with new and existing audiences Be fully responsible for the regional budget planning and execution constantly monitoring and adjusting it accordingly Collaborate extensively with regional Sales teams to get their insights and implement them to the regional marketing strategy