Sales Effectiveness Manager
New
C
Crystalia Glass LLCCustom glass manufacturing
Serbia. Poland. Romania. Portugal. Spain. Bulgaria, 8.30 am - 5 pm, NY (EST zone)ContractManager
SalaryCompetitive base salary + performance-based bonuses.
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Job Details
- Languages
- Fluent English (C1/C2)
- Experience
- 5+ years of experience in sales enablement, sales coaching or sales development in a comparable market
- Required Skills
- CRM
Requirements
- Have 5+ years of experience in sales enablement, sales coaching or sales development in a comparable market, including owning development of a sales team’s skills.
- Have hands-on experience bringing AI into a sales team’s daily work by building and testing a solution, rolling it out and measuring results; experience with a specific AI product is not required.
- Have experience with a complex physical product and a long sales cycle.
- Understand phone and in-person sales and be able to identify mistakes in calls and messages and connect them to deal outcomes.
- Have experience training sales representatives in needs discovery, value presentation, objection handling, negotiation, closing and repeat sales.
- Have experience coaching representatives at different levels, checking skill use in real conversations and teaching team leads to coach.
- Have experience creating scripts and sales guides that representatives can adapt to clients.
- Be confident using CRM deal history and funnel data.
- Have strong analytical skills, including setting measurable improvement goals, comparing results fairly and drawing careful conclusions from data.
- Have experience driving change through team leads without direct authority, clear writing skills and the ability to work as part of a team.
- Be fluent in English at C1/C2 level.
Responsibilities
- Review calls and messages alongside CRM history and AI to assess discovery, qualification, value presentation, objection handling, closing and call-goal achievement.
- Identify root causes of performance gaps, set development priorities and refer process and CRM issues to the CRM & Sales Operations Manager.
- Run one-to-one and team call reviews, live call observations and product knowledge checks.
- Build development plans and train sales representatives in discovery, value presentation, objection handling, negotiation, closing and repeat sales.
- Coach team leads to apply shared quality criteria with their teams.
- Track whether representatives use new skills in real deals and whether repeated mistakes decline.
- Audit, write and update scripts, objection guides, contact quality criteria and product arguments; pilot materials with the team and agree commercial rules with sales leadership.
- Maintain the team skills map, call scorecard, common-mistakes list, and library of examples and exercises.
- Build AI workflows for call preparation and role-play practice, train the team, monitor usage, and maintain instructions and templates.
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