Growth Manager
New
Y
Your Startup OperationsGrowth marketing
Location: Canada; RemoteFull-TimeManager
Salary$60,000 USD Base + Up to $30,000 USD Performance Bonus; On-Target Earnings (OTE): $90,000 USD
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Job Details
- Languages
- Excellent written and verbal English.
- Experience
- 3+ years of experience in B2B growth marketing, demand generation, or a similar performance-driven marketing role; 2+ years marketing to U.S. business owners.
- Required Skills
- SEOCRM
Requirements
- Have 3+ years of experience in B2B growth marketing, demand generation, or a similar performance-driven marketing role.
- Have 2+ years of experience marketing to U.S. business owners.
- Demonstrate results generating B2B leads and explain how campaigns produced qualified leads or booked calls and contributed to revenue.
- Have hands-on experience in organic social media and/or SEO, with a track record of turning content or search traffic into leads.
- Have experience across multiple marketing channels, including email marketing and paid advertising.
- Have experience developing short-form video strategies, including scripting, creative direction, and content optimization.
- Have practical experience building, maintaining, or improving AI and marketing automation workflows.
- Have experience working with sales teams and using customer feedback to improve marketing performance.
- Bring strong copywriting, analytical, and problem-solving skills.
- Have excellent written and verbal English.
- Be proficient with marketing analytics, CRMs, and automation platforms.
- Have experience owning both strategy and execution in a small team or entrepreneurial environment.
Responsibilities
- Build and execute organic growth strategies across Instagram, TikTok, YouTube, and LinkedIn.
- Develop short-form video concepts, scripts, hooks, and calls to action to generate qualified leads.
- Own SEO and AI Search Optimization strategy, including keyword and content opportunities and website optimization.
- Develop email campaigns and automated nurture sequences, and improve CRM workflows that move prospects through the marketing funnel.
- Support and optimize Meta advertising campaigns; test ad creatives, messaging, hooks, and audiences.
- Build and improve AI-powered marketing workflows for content production, scheduling, reporting, and lead nurturing.
- Partner with sales to translate customer objections, motivations, and buying behavior into content, campaigns, and messaging.
- Track qualified leads, booked calls, conversion rates, and marketing-generated revenue; report weekly on performance and learnings.
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