Growth Strategist
New
J
JobgetherDigital marketing
Fully remote working arrangement within Canada.Contract
Salary not disclosed
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Job Details
- Required Skills
- SEODigital Marketing
Requirements
- Demonstrated professional experience in growth marketing, digital marketing, SEO, conversion rate optimization, audience development, or a related field.
- Ability to develop and execute growth strategies across multiple digital channels from planning through implementation and evaluation.
- Strong understanding of SEO, AI search optimization (AEO), website analytics, website performance, and digital marketing funnels.
- Experience optimizing website content, user journeys, and digital experiences to improve visibility, engagement, and conversions.
- Ability to interpret website traffic, audience behavior, and campaign performance data to identify growth opportunities.
- Experience designing, implementing, and testing digital growth initiatives, including content strategies, campaigns, and audience acquisition approaches.
- Familiarity with community growth and engagement strategies across digital platforms.
- Understanding of paid digital marketing and campaign optimization is an asset.
- Ability to work autonomously, manage multiple priorities, and deliver results with limited supervision in a freelance environment.
- Strong written and verbal communication skills, including explaining data and performance insights clearly.
- Strong stakeholder management skills and confidence presenting strategic insights to senior executives.
Responsibilities
- Develop and execute growth marketing strategies across digital channels to increase visibility, audience reach, engagement, and conversions.
- Identify opportunities to improve online presence, attract audiences, and optimize digital performance.
- Optimize website content, structure, and user journeys for search discoverability, user experience, engagement, and conversion.
- Develop SEO and AI search optimization (AEO) strategies for traditional search engines and AI-powered search platforms.
- Monitor website traffic, audience behavior, and campaign performance using analytics tools.
- Design, test, and optimize content strategies, digital campaigns, and audience acquisition and engagement initiatives.
- Support community-building across relevant online platforms.
- Contribute to paid marketing initiatives and identify campaign optimization opportunities.
- Evaluate growth initiatives and use data and experimentation to refine strategies.
- Prepare performance reports and present insights and recommendations to senior stakeholders.
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