PPC Specialist
New
E
Elevate and DelegateDigital marketing
Mexico City, Mexico. Argentina. Brazil. ColombiaFull-Time
SalaryUp to $2500 Depending on experience
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Job Details
- Languages
- Strong written and spoken English
- Required Skills
- Google AnalyticsLead Generation
Requirements
- Demonstrated experience managing PPC campaigns for multiple clients, ideally in an agency setting.
- Strong working knowledge of Google Ads, Google Analytics 4, and conversion tracking.
- Ability to interpret campaign data and make practical optimization decisions.
- Strong written and spoken English for collaboration and reporting.
- Based in Latin America and able to work remotely with reliable internet access.
- Google Ads certifications or comparable platform expertise preferred.
- Experience with Google Tag Manager, Looker Studio, and paid social advertising preferred.
- Experience with lead-generation campaigns for service-based businesses preferred.
Responsibilities
- Build, launch, monitor, and optimize paid search campaigns, primarily in Google Ads.
- Manage multiple client accounts, budgets, bidding strategies, audiences, and conversion goals.
- Conduct keyword research, write and test ad copy, and refine campaign structures.
- Analyze campaign performance using metrics such as CPA, ROAS, CTR, and conversion rate.
- Set up, validate, and troubleshoot conversion tracking and reporting as needed.
- Identify landing-page improvement opportunities and coordinate with creative or web teams.
- Prepare client-facing performance reports and recommendations.
- Communicate with internal team members about priorities, results, and blockers.
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