Staff Product Manager, Marketing Automation
New
J
JobgetherMarketing technology
Full-time, fully remote position based in Canada.Full-TimeStaff
Salary not disclosed
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Job Details
- Experience
- 7+ years of product management experience
- Required Skills
- Product ManagementSEO
Requirements
- Have 7+ years of product management experience.
- Have end-to-end ownership experience for a product line, including accountability for adoption, business outcomes, and revenue.
- Have experience building and managing marketing technology products that help businesses attract, engage, and grow customers.
- Bring strong marketing judgment and an understanding of premium brand positioning, content quality, and brand consistency.
- Understand multichannel marketing, including search, content, email, social media, and paid channels.
- Have solid SEO fundamentals and broad knowledge of online discovery, including reviews, social platforms, and digital presence.
- Demonstrate commercial and strategic thinking, including business-case development, investment prioritization, and product performance ownership.
- Have experience engaging directly with customers and translating their needs into product improvements.
- Be able to navigate ambiguity, identify important problems, make informed decisions, and maintain momentum.
- Have communication and stakeholder-management skills to build trust and influence technical and business teams.
- Be comfortable using AI tools for research, prototyping, experimentation, and problem-solving.
- Preferred: product management experience serving small businesses or independent professionals, particularly in SaaS or digital growth platforms.
- Preferred: experience with email, lifecycle, or campaign marketing tools; AI-powered content generation or marketing automation; or marketing analytics, performance measurement, or attribution platforms.
Responsibilities
- Own the product strategy, roadmap, and performance of a portfolio of AI-powered marketing products.
- Improve client discovery across traditional search engines and AI-powered search experiences.
- Set standards for AI-generated marketing content that reflects each client's voice, positioning, and brand identity.
- Design integrated marketing experiences connecting websites, content, email, social media, and other channels.
- Develop measurement, analytics, and attribution capabilities for marketing channels and client business outcomes.
- Plan customer beta programs, define hypotheses, evaluate results, and refine product experiences.
- Build business cases for product investments and connect roadmap priorities to adoption, retention, and revenue growth.
- Partner with engineering, design, sales, and customer success teams to deliver improvements, launches, and customer adoption.
- Engage customers to understand challenges, validate opportunities, and inform product decisions.
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