Staff Product Manager, Marketing Automation

Luxury PresenceReal estate marketing

CanadaFull-TimeStaff

Salary not disclosed

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Job Details

Have 7+ years of product management experience.
Have owned a product line end to end, with accountability for adoption, outcomes, and revenue.
Bring marketing judgment and understand how premium brands should present themselves.
Understand how search, content, email, social, and paid marketing work together.
Have experience building marketing technology products that help businesses grow their customer base.
Have solid SEO fundamentals and understand discovery across websites, reviews, social, and broader web presence.
Build business cases before product development and own results.
Talk with customers regularly and explain product value in customer terms.
Be able to make decisions and create momentum amid ambiguity.
Communicate effectively with engineers, executives, client success, and cross-functional teams.
Use AI in work for research, prototyping, and finding ground truth.
Preferred: experience serving small businesses or solo operators, building email, lifecycle, campaign, or AI marketing content tools, or working with marketing analytics or attribution products.

Own the product strategy, roadmap, and results for AI-powered marketing products, starting with client discovery and content.
Improve how clients are found through Google searches and AI assistants.
Raise the quality of marketing content created for clients so it reflects their voice and brand.
Design how websites, content, email, and social channels work together.
Build measurement and attribution to show how channels contribute to business outcomes.
Run structured client betas, establish hypotheses, and iterate based on feedback.
Build business cases for the roadmap and connect it to adoption, retention, and revenue.
Ship with engineering and design partners, and coordinate with client success and sales on launches.

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