Senior Product Marketing Manager, Risk Advisory
New
F
FieldguideRisk advisory SaaS
San Francisco, CA or Remote (USA)Full-TimeSenior
SalaryBase Salary $195K – $230K • Offers Equity • Offers Bonus
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Job Details
- Experience
- 10+ years of product or content marketing experience at advisory or adjacent SaaS organizations
- Required Skills
- Project Management
Requirements
- Have 10+ years of product or content marketing experience at advisory or adjacent SaaS organizations.
- Demonstrate strong writing across blogs, newsletters, case studies, and webinars.
- Be comfortable working in a fast-moving environment with an evolving roadmap.
- Own workstreams end to end and proactively communicate status and blockers.
- Bring strong project management skills and prioritize across concurrent workstreams.
- Adapt across tools and systems, using judgment to find efficiencies and use AI effectively.
- Understand the risk advisory landscape and how advisory firms operate.
Responsibilities
- Develop product positioning, value propositions, and messaging that differentiates the product from competitors.
- Create and maintain buyer personas and plan and execute go-to-market strategies for product launches.
- Collaborate with product, marketing, sales, and customer success teams.
- Develop sales tools and collateral, including presentations, product demos, white papers, and datasheets.
- Train sales teams on product features, benefits, and effective selling.
- Equip customer success with messaging and resources for adoption, retention, and expansion conversations.
- Partner with solutions engineers on positioning and demo narratives for technical evaluations.
- Own the Advisory Customer Advisory Board program in collaboration with Revenue Marketing.
- Own the VP of Product blog and internal product newsletter.
- Develop webinars, case studies, testimonials, and other customer proof content with GTM teams.
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