Senior Product Manager II (Growth & Traffic)

New

BOLDJob marketplace

BOLD can hire full-time residents of the following U.S. States & Territories: Arizona, California, Colorado, Connecticut, District of Columbia (Washington D.C) Florida, Georgia, Illinois, Indiana, Kentucky, Maine, Maryland, Massachusetts, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Puerto Rico, South Carolina, Tennessee, Texas, Utah, Virginia, Washington, and Wisconsin.Full-TimeSenior

SalaryAll other locations: $150,000-$175,000; SF/NY/Seattle: $165,000-$190,000; Austin/Chicago: $155,000-$180,000. Starting pay range $150,000 — $190,000 USD

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Job Details

Experience: 8+ years in product management
Required Skills: Product ManagementSEO

Requirements

Have 8+ years of product management experience.
Show a track record of growing traffic, revenue, and user acquisition at a senior or principal level.
Have experience working directly with marketing executives and sharing ownership of acquisition goals and budgets.
Bring deep knowledge of marketing technology integrations, SEO, paid media attribution, programmatic landing pages, and personalized user journeys.
Have strong skills in web analytics, user behavior modeling, and experiment design.
Have experience building trust across teams, resolving conflicts, and coaching mid-level product managers.
Have a bachelor’s or master’s degree in business, computer science, marketing, or a quantitative field, or equivalent experience.
Hands-on experience with custom media attribution, predictive LTV models, or programmatic SEO is a plus.
Experience owning growth across multiple brands or regions is a plus.

Responsibilities

Use traffic data and customer insight to identify growth opportunities and align executives and marketing leaders.
Run job distribution, including the real-time CPC bidding engine, API partner integrations, attribution, and click-quality controls.
Own Joblist, including Google bidding and ROAS targets, as a traffic source for the marketplace.
Work with Engineering on the long-term growth technology roadmap and guide investment in scalable acquisition platforms.
Coach other product managers and partners on growth and onboarding bottlenecks, ambiguity, and product decisions.
Run experiments across customer-facing surfaces and use research and data to decide what to test.
Define and track business growth KPIs, including traffic growth, conversion, CAC:LTV, and retention.

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