Creative Marketing Manager
New
J
JobgetherCognitive development
Based in Spain, Choose your start time between 8:00 and 11:00 AM Kyiv time.Full-TimeManager
Salary not disclosed
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Job Details
- Languages
- English proficiency at B1 level or above.
- Experience
- At least 1 year of experience in creative marketing or performance marketing within a product company or startup.
- Required Skills
- A/B testing
Requirements
- Have at least 1 year of creative marketing or performance marketing experience in a product company or startup.
- Have experience developing advertising creatives for social media and paid acquisition platforms, particularly Meta, Snapchat, and Google Display Network (GDN).
- Be able to research competitors and adapt successful creative approaches to different audiences.
- Use critical thinking and analytical skills to evaluate creative performance based on business results.
- Understand advertising metrics including CTR, CVR, CPI, CPA, and ROAS.
- Have experience with AI-powered creative analysis and generation tools such as MidJourney, Higgsfield, or similar platforms.
- Have practical experience developing video advertising creatives and familiarity with UGC, short-form videos, and effective hooks.
- Understand performance marketing or growth marketing principles.
- Know advertising trends and creative requirements across Meta, Snapchat, and YouTube Ads.
- Have basic copywriting skills for headlines, advertising messages, and persuasive copy.
- Have English proficiency at B1 level or above.
Responsibilities
- Develop advertising concepts by testing different angles, messages, and formats.
- Research competitor marketing funnels and advertising creatives across acquisition channels.
- Turn market and competitor insights into actionable creative briefs for the design team.
- Research customer needs, motivations, pain points, and behavioral triggers with founders and analytics specialists.
- Propose, prioritize, plan, launch, and analyze creative hypotheses and A/B tests.
- Monitor CTR, CVR, CPI, CPA, ROAS, and retention to evaluate creative performance.
- Refine advertising concepts using campaign data and testing insights, and replace underperforming approaches.
- Explore and implement AI tools for creative research, analysis, and generation.
- Develop and evaluate video creative concepts, including UGC, short-form formats, and hooks for Meta, Snapchat, and YouTube.
- Collaborate with designers and team members to turn creative strategies into advertising assets.
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