Senior Partner Marketing Manager, MSP/MSSPs
H
Horizon3Cybersecurity SaaS
US, RemoteFull-TimeManager
SalaryBase salary range: $145,000-$185,000 annually. Additional compensation: All full-time roles are eligible for an equity package in the form of stock options.
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Job Details
- Experience
- 5+ years of partner marketing or channel marketing experience
- Required Skills
- Salesforce
Requirements
- Have 5+ years of partner marketing or channel marketing experience in B2B cybersecurity or high-growth SaaS.
- Have dedicated experience working within the MSP/MSSP ecosystem.
- Bring working knowledge of the managed services landscape.
- Have experience using cloud marketplaces such as Pax8 for programmatic marketing campaigns and partner activation.
- Demonstrate success launching joint campaigns across digital channels, events, webinars, and PR.
- Have experience designing go-to-market programs for SMB, territory MSSPs, and strategic named GSIs.
- Have a background collaborating with sales counterparts on partner development strategies, incentives, and expansion plays.
- Be able to build partner sales tools and adapt product marketing content into co-brandable assets.
- Have experience with Salesforce CRM, PRM platforms such as Unifyr, marketing automation tools, and virtual event platforms.
Responsibilities
- Design and execute multi-tiered go-to-market plans with sales leadership for SMB, regional MSSP, and strategic GSI segments.
- Develop marketing plays and revenue-driving programs to expand business across the active MSP and MSSP partner base.
- Optimize low-touch marketing motions across cloud marketplaces such as Pax8 to drive partner activation and demand generation.
- Track campaign engagement, partner portal adoption, and partner-sourced or influenced pipeline in Salesforce; analyze ROI and guide future investments.
- Build and launch multi-channel joint campaigns across digital, social, PR, webinars, and email.
- Create repeatable campaign frameworks, co-brandable sales kits, and through-partner collateral.
- Expand brand presence at MSP industry shows and community gatherings and support engagement through partner webinars and portal activity.
- Design partner incentives, promotional plays, and engagement campaigns.
- Collaborate with MSP sales representatives on account mapping, partner practice development, and offer creation.
- Support partner recruitment and onboarding, and develop sales tools and educational collateral for partner representatives and engineers.
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