Affinitiv

👥 501-1000💰 Private over 5 years agoInternetAdvertisingAnalyticsMarketing💼 Private Company
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Affinitiv is a leading marketing technology company exclusively serving the automotive industry, providing end-to-end, data-driven solutions for OEMs, dealership groups, and individual dealers. We empower our clients to create, manage, measure, and optimize multi-channel communications, fostering brand loyalty and revenue growth throughout the consumer lifecycle. Our comprehensive platform integrates digital and analytic capabilities, ensuring a consistent customer experience. Affinitiv holds a significant market position, working with over 6,500 dealerships and every major automotive manufacturer in the country. Our unique value proposition lies in our deep automotive industry expertise and our ability to deliver tailored solutions that address the specific needs of our clients. We leverage cutting-edge technology to achieve optimal results, offering a platform built on a robust tech stack incorporating PowerBI, Alteryx, Salesforce, and Snowflake, amongst other technologies. Our engineering team is committed to innovation and building high-performing, scalable solutions. We encourage collaboration and provide ample opportunities for professional growth. We offer a flexible 'Work from Here' program that empowers our employees to choose how and where they work best, fostering a productive yet balanced lifestyle. Affinitiv boasts a comprehensive benefits package, including medical, dental, vision, and a 401k, effective from day one, alongside generous PTO. We prioritize a diverse, equitable, and inclusive workplace where every individual is valued and respected. With a team of 501-1000 employees, Affinitiv continues to experience significant growth, driven by innovation and a customer-centric approach. Our recent funding rounds demonstrate investor confidence in our vision and market leadership. Join our award-winning team and help us shape the future of automotive marketing.

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Jobs at this company:

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🔍 Automotive

  • Bachelor’s degree in Marketing, Communication or Business preferred.
  • Or 1+ more years in digital media/marketing experience or social media advertising experience
  • Experience in the Auto industry is preferred but not necessary
  • Experience and knowledge of Google Analytics
  • Experience with client support.
  • Must be detailed oriented and self-motivated.
  • Able to thrive in a fast-paced, deadline driven environment.
  • Take initiative & be organized.
  • Experience with the Microsoft suite of products as well as Google properties (Google drive, etc).
  • One to two years of full-time work history, office experience, internship or other relevant experience.
  • Must be able to take direction well with ability to juggle multiple clients and campaigns simultaneously.
  • AdWords, Analytics, Bing, Facebook Ads Certified preferred.
  • Persistence when encountering obstacles to keep the project moving to completion.
  • Consistently show respect for colleagues at all levels to contribute to a positive work environment.
  • Ability to maintain composure and work well under pressure.
  • Consistently demonstrate the ability to move into problem-solving mode whenever challenges or concerns arise.
  • Coordinating all elements of Search Engine Marketing (SEM) and Social Media Marketing (SMM) campaign management.
  • Pacing campaigns evenly throughout the month and utilize the full allocated budget per medium.
  • Develop a knowledge of Automotive processes and trends.
  • Build, grow and maintain positive relationships with clients through pro-active communication
  • Oversee the implementation, optimizing and tracking of our SEM and SMM programs, following up the measurement and reporting of campaigns from start to finish.
  • Managing a portfolio of budgets and monitoring the tracking pacing at 97%.
  • Ensure campaigns are maintaining KPI’s and best practices.
  • Create client-facing documents and complete reviews of accounts with clients on a minimum of a monthly basis
  • Recommending changes to website architecture, content, linking and other factors to improve SEM/ Display/Remarketing/SEO/True View positions for target keywords/videos.
  • Producing/executing creative assets for clients that are not full-service Affinitiv Advertising clients. These assets include True View spots, display ads and landing pages.
  • Overseeing the completion of tasks for your assigned Digital Account Architect. (DAA)
Posted 3 days ago
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🔍 Software Solutions

NOT STATED
  • Process customer information updates, including new email addresses, opt-outs, and vehicle ownership changes.
  • Manage Subaru retailer user accounts, ensuring compliance with Subaru Single-Sign-On requirements.
  • Update and maintain Owner Touch offers, submitting to QA as needed.
  • Modify retailer amenities based on requests.
  • Add and manage opcodes within Owner Touch settings.
  • Update department contact information upon receipt of new contacts.
  • Maintain and adjust Trade Up Advantage (TUA) pricing and trade-in values.
  • Manage sales advisor assignments, adding or removing them from TUA as needed.
  • Normalize and edit opcodes.
  • Identify and document necessary information for tickets exceeding the outlined responsibilities before escalating to Subaru Program Support Specialists.
Posted 7 days ago
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🧭 Internship

🔍 Advertising

  • Proficient in latest version of Adobe Creative Suite: InDesign, Illustrator and Photoshop.
  • Light experience working with the following software: Microsoft Suite of Products
  • Make editorial changes to marketing campaigns.
  • Immerse yourself in communication and manage all of it (teams, emails, work, etc).
Posted about 2 months ago
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