Lead Generation and Demand Specialist
New
T
TrustEngineMortgage technology
United StatesFull-TimeLead
SalaryBase Compensation Range: $46,340 - $64,032 + Variable
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Job Details
- Experience
- 2+ years in business development, sales development or demand generation for B2B SaaS.
- Required Skills
- Business DevelopmentSalesforceHubSpot
Requirements
- Have 2+ years in business development, sales development, or demand generation for B2B SaaS.
- Bring a track record of hitting or beating meeting and pipeline targets.
- Have strong writing and phone skills.
- Be comfortable with high-volume, personalized outreach.
- Have hands-on experience with HubSpot or Salesforce and sales engagement tools.
- Be self-driven, organized, and coachable.
- Be comfortable working remotely with a distributed team.
- Mortgage industry experience is strongly preferred.
Responsibilities
- Prospect assigned territories, from the top 200 lenders down market, including independent mortgage bankers, banks, credit unions, and brokers.
- Build and run multi-touch outbound sequences across email, phone, and LinkedIn, tailored by lender type and buyer role.
- Respond to inbound leads, qualify them, and route them to the appropriate Enterprise Sales Manager or Customer Success Manager with context.
- Follow up on partner-sourced leads, events, and webinars in coordination with Marketing.
- Book qualified discovery meetings and hand them off with notes on need, timing, and decision makers.
- Keep HubSpot contacts, activity, lead status, and attribution accurate and current.
- Test messaging and share what is working with Sales and Marketing each week.
- Participate in weekly role play on messaging and objection handling.
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