Strategic Field Marketing Manager

New

CrowdStrikeCybersecurity

Source API remote eligibility restrictions: GermanyFull-TimeManager

Salary not disclosed

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Job Details

Languages: Fluency in both German and English is required.
Experience: 7+ years of B2B field, regional, or demand generation marketing experience within enterprise technology, SaaS, cybersecurity, cloud, or related industries.
Required Skills: SalesforceTableau

Have 7+ years of B2B field, regional, or demand generation marketing experience in enterprise technology, SaaS, cybersecurity, cloud, or related industries.
Demonstrate a track record of field marketing programs that contribute directly to pipeline creation and revenue acceleration.
Have experience partnering with enterprise sales teams on territory planning, strategic accounts, and opportunity-based marketing.
Have experience in partner-led or ecosystem-driven go-to-market environments and collaboration with Partner or Channel Marketing teams.
Demonstrate experience building and accelerating Public Sector business using strategic partnerships.
Have experience with account-based marketing, executive programs, events, integrated campaigns, and multi-channel demand generation.
Be able to prioritize investments by business impact and manage resources within a shared budget model.
Have executive presence and the ability to influence senior stakeholders across Sales, Marketing, Alliances, and partner organizations.
Have experience measuring account engagement, pipeline impact, revenue contribution, and program ROI.
Have experience with CRM and marketing reporting platforms such as Salesforce and Tableau.
Be fluent in German and English.
Be willing to travel across Central Europe.
Have experience using AI technologies to enhance decision-making, streamline workflows and processes, improve efficiency, and drive business outcomes.

Own and execute the field marketing strategy for the strategic partnership opportunity across Central Europe.
Translate the joint value proposition into customer programs for priority industries, markets, buying centers, and strategic accounts.
Localize and operationalize global and joint campaigns for regional relevance and business impact.
Design and execute integrated field marketing programs that drive pipeline creation, opportunity progression, and revenue contribution.
Align with Regional Sales Directors, account teams, SDRs, and Sales Engineering on territory plans, strategic accounts, and active opportunities.
Develop account-based marketing programs for high-priority accounts and buying groups.
Own executive engagements, C-level roundtables, workshops, industry activities, regional events, and targeted account experiences.
Manage programs end-to-end, including planning, execution, follow-up, measurement, and optimization.
Establish KPIs and report program performance, pipeline contribution, learnings, and recommended next actions to regional marketing and sales leadership.

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