Influencer Marketing Manager
New
G
GoliathInfluencer marketing
Workable workplace: remoteFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 5+ years of influencer marketing, talent partnerships, creator economy, social media, or entertainment marketing experience.
- Required Skills
- Project ManagementBudget management
Requirements
- Have 5+ years of experience in influencer marketing, talent partnerships, the creator economy, social media, or entertainment marketing.
- Demonstrate experience negotiating creator agreements and campaign partnerships.
- Have existing relationships with talent agencies, creator managers, influencer networks, and platform representatives.
- Bring strong relationship-building and negotiation abilities.
- Understand influencer marketing metrics and measurement.
- Have strong project management and organizational skills.
- Have experience building executive-level reports and dashboards.
- Be able to manage multiple brands and priorities simultaneously.
- Experience managing six- and seven-figure influencer budgets is preferred.
Responsibilities
- Develop and execute influencer marketing programs across Goliath’s North American portfolio.
- Identify, recruit, negotiate with, and manage creators from emerging voices to marquee talent.
- Build long-term ambassador and partnership programs.
- Collaborate with Brand, PR, Retail, and Social teams to integrate influencer programs into broader marketing initiatives.
- Serve as the primary point of contact for talent agents, managers, and creator representation firms.
- Negotiate contracts, deliverables, usage rights, exclusivity terms, and campaign pricing.
- Manage end-to-end campaign execution across multiple brands, including briefing, content approvals, timelines, reporting, and legal compliance.
- Develop monthly influencer performance dashboards for executive leadership.
- Track campaign KPIs and deliver insights and optimization recommendations.
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