Senior Event Marketing Manager
New
F
FederatoB2B SaaS
Location: Remote - USContractSenior
Salary65 - 85 USD per hour
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Job Details
- Experience
- 5+ years of event marketing experience
- Required Skills
- Project ManagementBudget management
Requirements
- Have 5+ years of event marketing experience, ideally in B2B SaaS.
- Have proven ownership of complex third-party and field event portfolios, including tiered conference strategies.
- Translate strategic goals into executable plans.
- Manage several workstreams simultaneously with strong attention to detail.
- Bring experience negotiating and managing significant budgets, contracts, and vendors.
- Understand how events support sales and pipeline.
- Be comfortable using dashboards, metrics, and reporting.
- Influence and collaborate across functions.
- Balance creative instincts with disciplined execution.
- Be proactive, solution-oriented, and demonstrate ownership in a fast-paced environment.
- Use AI in day-to-day work and continue learning as tools change.
Responsibilities
- Develop event strategies aligned with marketing, sales, and company goals.
- Evaluate event opportunities and present data-backed recommendations.
- Develop new event formats, experiential moments, and differentiated sponsorship concepts.
- Lead event programs end to end, owning plans, timelines, budgets, logistics, run of show, and results.
- Negotiate sponsorships, booth packages, and vendor contracts.
- Manage production partners, agencies, and external vendors, and build relationships with conference organizers and industry partners.
- Create processes, templates, and playbooks to scale event execution.
- Partner with sales, customer success, marketing, product, and executive leadership to align events.
- Lead sales and customer success enablement, including pre-event planning, onsite readiness, meeting coordination, and follow-up strategy.
- Track pipeline influence, engagement, attendance, lead quality, and ROI; share insights to improve performance.
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