Account Executive, Influencer Marketing
New
A
Acceleration PartnersInfluencer marketing
Location: United KingdomFull-TimeExecutive
Salary27,000 - 37,000 GBP per year
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Job Details
- Experience
- 2+ years working for an influencer marketing agency
- Required Skills
- Digital Marketing
Requirements
- Have 2+ years of experience working for an influencer marketing agency.
- Have experience executing influencer campaigns and managing client and influencer relationships.
- Understand omni-channel and digital marketing.
- Have a track record of running influencer campaigns for consumer products and/or services companies.
- Have working knowledge of attribution in digital marketing.
- Understand how influencer and affiliate marketing can work together.
- Have advanced Excel capabilities, including formatting, formulas, and customizing reports.
- Have a bachelor’s degree or equivalent work experience.
- Be able to travel up to 15%.
Responsibilities
- Source influencer opportunities, create casting lists, vet partners for brand alignment, and conduct outreach, negotiation, and onboarding.
- Create influencer communications and resources, guide creators on content strategy, and manage content timelines.
- Collect and review content drafts, checking compliance with FTC guidelines and brand requirements.
- Track campaign content and performance, including social analytics, conversion metrics, and progress toward KPI goals.
- Analyze campaign results and provide clients with data-backed recommendations to optimize performance.
- Prepare campaign strategies, performance summaries, and hindsight presentations for clients.
- Manage client communications and relationships, provide client service, and escalate issues or risks when appropriate.
- Manage multiple campaigns and client tasks, prioritize deadlines, and identify opportunities or potential goal misalignments.
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