Director of Marketing

New
S
Stay AIB2B SaaS
Remote, USAFull-TimeDirector
Salary not disclosed
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Job Details

Experience
5–8 years in B2B SaaS marketing
Required Skills
SalesforceHubSpot

Requirements

  • Bring 5–8 years of B2B SaaS marketing experience; ecommerce, DTC, or Shopify ecosystem exposure is preferred.
  • Have prior success in product marketing and/or growth marketing.
  • Demonstrate experience owning product positioning and translating features into high-converting messaging.
  • Have executed scrappy, data-driven experiments that build measurable pipeline.
  • Be able to connect marketing activity to business outcomes and make investment cases at or near the leadership level.
  • Build market narratives that create urgency with the right buyers.
  • Use AI tools such as Claude or ChatGPT for market research, content personalization, and campaign analysis.
  • Be proficient in Salesforce or HubSpot and understand how marketing and sales data connect.
  • Write copy for messaging frameworks, landing pages, email sequences, and sales collateral.
  • Understand the sales motion and how to support a revenue team.

Responsibilities

  • Develop competitive positioning based on Stay AI’s platform, the Shopify subscription landscape, and key competitors.
  • Create decks, one-pagers, battle cards, and monthly messaging playbooks for BDRs and AEs.
  • Translate product launches and feature releases into market-facing narratives for DTC brands.
  • Manage the company’s presence across LinkedIn, the website, email, and other effective channels.
  • Produce market-relevant content using AI tools.
  • Define monthly market narratives, featured product capabilities, and positioning against competitors.
  • Own marketing strategy and results at the leadership level.
  • Present pipeline contribution and market positioning to the CEO and board.
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