Manager, Influencer Marketing

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Ad CouncilInfluencer marketing
Location: United StatesContractManager
Salary45 USD per hour
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Job Details

Experience
3+ years of social media, influencer marketing, or talent relations experience
Required Skills
Project ManagementBudget management

Requirements

  • 3+ years of experience in social media, influencer marketing, or talent relations.
  • Experience managing internal and external clients.
  • Experience navigating highly matrixed organizations and building collaborative relationships internally and externally.
  • Experience with social listening and measurement across platforms such as Instagram, TikTok, and YouTube.
  • Strong project management and organizational skills, with attention to detail.
  • Excellent verbal and written communication skills.
  • Ability to ideate and activate proactively as a creative and strategic thinker.
  • Ability to work independently in a collaborative, entrepreneurial, and fast-paced setting.

Responsibilities

  • Develop influencer marketing strategies informed by campaign messaging and target audiences.
  • Oversee creator sourcing, vetting, outreach, brief development, content development, campaign launches, measurement, analysis, reporting, and administrative tasks.
  • Build relationships with cross-functional Ad Council teammates to support campaign impact and client goals.
  • Consult with existing and potential clients on influencer marketing opportunities.
  • Monitor current events, cultural moments, industry trends, and campaign-related news to identify opportunities and trusted messenger partnerships.
  • Manage external influencer network vendors and oversee partnerships, timelines, and budgets.
  • Use insights and analytics to identify opportunities to engage with campaign conversations.
  • Manage campaign budgets, internal accounting, and vendor invoicing, ensuring creators and vendors are paid on time.
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45 USD per hour
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