Digital Client Success Manager
New
E
EncouraDigital marketing
Remote, USFull-TimeManager
Salary70,000 - 85,000 USD per year
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Job Details
- Experience
- 5+ years of experience in digital marketing, campaign management, client success, account management, or strategic marketing roles
- Required Skills
- Digital MarketingAccount Management
Requirements
- Have 5+ years of experience in digital marketing, campaign management, client success, account management, or strategic marketing roles.
- Have a strong understanding of search, social, video, retargeting, connected TV, mobile/geo-fencing, audience targeting, and attribution strategies.
- Have hands-on experience with Google, Yahoo, Meta, Snapchat, TikTok, LinkedIn, and programmatic advertising platforms.
- Have experience using Google Analytics, Google Tag Manager, Domo, and campaign reporting platforms.
- Bring a consultative mindset and strong presentation, communication, and relationship-building skills.
- Be able to explain technical and performance concepts to clients with varying levels of expertise.
- Have strong organizational, strategic thinking, problem-solving, and operational management capabilities.
- Be able to manage multiple priorities in a fast-paced, evolving environment.
- Experience with higher education institutions or environments is preferred.
- Complete and pass CLEAR™ identity verification as part of pre-employment screening.
Responsibilities
- Manage a portfolio of digital marketing clients and campaigns as the primary contact for strategic guidance, updates, and support.
- Coordinate campaign execution with Creative, Data Operations, Tracking & Attribution, Digital Operations, and Enrollment Marketing teams.
- Manage campaign timelines, deliverables, approvals, and operational workflows.
- Monitor campaign pacing, performance, and KPIs, and identify opportunities to optimize targeting, creative, budget, audience strategy, and conversion performance.
- Analyze reporting data and platform insights to develop recommendations and communicate performance to clients and internal stakeholders.
- Lead client meetings, performance reviews, onboarding discussions, and strategic planning conversations.
- Troubleshoot campaign, tracking, reporting, and operational issues and coordinate resolution.
- Identify opportunities to strengthen client relationships, support renewals, expand campaign scope, and introduce additional strategies.
- Collaborate across teams to improve workflows, operational efficiency, communication, and service delivery.
- Stay informed about digital marketing trends, platform capabilities, attribution methodologies, audience strategies, and industry practices.
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