Growth Marketing Manager
New
A
Acceler8 LabsGrowth marketing
Live in the USFull-TimeManager
Salary not disclosed
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Job Details
- Experience
- 4+ years of experience across growth marketing, demand generation, digital marketing, or a similar role
- Required Skills
- Project ManagementCRM
Requirements
- Have 4+ years of experience in growth marketing, demand generation, digital marketing, or a similar role.
- Have experience owning marketing across multiple channels rather than specializing in one area.
- Understand how paid acquisition, content, email, websites, CRM, and sales activity work together to create and convert demand.
- Be comfortable measuring marketing against pipeline and revenue.
- Have strong project management skills and the ability to turn strategy into priorities, timelines, owners, and next steps.
- Be organized and proactive in managing multiple workstreams and communicating progress.
- Move between strategy and execution and coordinate internal or external resources.
- Have experience with CRM and marketing automation platforms and understand lead journeys, attribution, nurture, and funnel management.
- Be able to develop messaging and content, including campaign messaging and website copy.
- Use performance data and market insights to test ideas and determine what is working.
- Communicate clearly with leadership, sales, creative teams, external partners, and other stakeholders.
- Live in the US.
Responsibilities
- Own the growth marketing strategy and quarterly roadmap, prioritizing channels, campaigns, audiences, and offers.
- Lead demand generation across paid media, the website, email, content, and other relevant channels.
- Own website messaging and market positioning within the existing brand framework.
- Develop and manage the content strategy and editorial calendar.
- Build and improve CRM, marketing automation, nurture journeys, lead routing, source attribution, and UTM tracking.
- Partner with leadership, sales, and partnerships on campaigns, messaging, case studies, and pitch materials.
- Identify partnerships, events, speaking opportunities, awards, and other demand channels.
- Manage marketing workstreams, calendars, stakeholders, dependencies, deadlines, and progress communication.
- Establish KPIs and report on marketing performance, qualified leads, meetings, pipeline, and revenue.
- Manage marketing investment and maintain a testing roadmap, using performance data to optimize spend and activity.
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