Social Media Manager
P
PavagoSocial media marketing
Colombia. Mexico. Brazil. Costa Rica, U.S. business hoursFull-TimeManager
Salary not disclosed
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Job Details
- Languages
- Strong written and verbal English
- Experience
- 2+ years of professional social media management experience
- Required Skills
- Adobe Creative SuiteEditingCanva
Requirements
- Have 2+ years of professional social media management experience.
- Have hands-on experience managing multiple major social platforms.
- Bring strong copywriting, storytelling, and editing skills.
- Have experience creating or coordinating visual and video content.
- Be familiar with Canva or Adobe Creative Suite.
- Have experience with social scheduling and analytics tools.
- Understand social media KPIs, trends, and audience behavior.
- Be highly organized, with consistent execution and follow-through.
- Have strong written and verbal English.
- Be available during U.S. business hours.
Responsibilities
- Build and manage structured content calendars.
- Create, write, edit, schedule, and publish platform-specific content for LinkedIn, Instagram, TikTok, Facebook, X, and YouTube.
- Identify trends, content opportunities, hooks, and new formats while maintaining a consistent brand voice.
- Monitor and respond to comments, DMs, mentions, and inquiries; escalate customer or reputation-related issues when needed.
- Coordinate graphics, short-form video, and multimedia content with designers, editors, and marketing teams.
- Support organic and paid social initiatives, influencer partnerships, and UGC campaigns.
- Track engagement, reach, impressions, follower growth, traffic, and conversions, and prepare weekly or monthly performance reports.
- Run A/B tests and optimize content based on performance data.
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