Marketing Lead Generation Manager

W
WOW Remote TeamsB2B supply chain
Source API remote eligibility restrictions: United States, Monday to Friday, 9:00 AM to 5:00 PM Eastern Time (starting a couple of hours later with workday overlap in Eastern Time is acceptable)Full-TimeManager
Salary not disclosed
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Job Details

Languages
High proficiency in spoken and written English
Required Skills
HubSpotAsana

Requirements

  • Have experience working with manufacturers.
  • Have high proficiency in spoken and written English.
  • Bring a collaborative, proactive approach and strong communication skills.
  • Be comfortable speaking up and constructively pushing back when deadlines slip.
  • Be flexible between project management and hands-on execution.
  • Automotive or other industrial-sector experience is preferred.
  • Experience using Seamless AI for B2B contact research and list building is a plus.
  • Experience sourcing prospects via LinkedIn is a plus.
  • Experience managing contact imports, data hygiene, and campaigns in HubSpot is a plus.
  • Microsoft Suite proficiency is a plus.
  • Experience using internal and AI tools to support marketing workflows is a plus.
  • Familiarity with B2B cold email outreach and direct mail or dimensional marketing campaigns is a plus.
  • Experience with Asana, Monday.com, or Trello is a plus.

Responsibilities

  • Build targeted contact lists for prospective companies, including trade show exhibitors, using LinkedIn and Seamless AI to identify decision-makers.
  • Scrub and verify prospect lists before importing contacts into HubSpot.
  • Audit and update contact and company records to maintain CRM data hygiene.
  • Support multichannel lead-generation campaigns, including cold email outreach and physical marketing boxes.
  • Track campaign performance metrics and report on outreach results and pipeline impact.
  • Partner with stakeholders to define campaign objectives, target audiences, and execution roadmaps.
  • Lead weekly stakeholder meetings, manage campaign action items, and keep project timelines on track.
  • Segment prospect lists by industry vertical, company profile, and buyer persona to tailor outreach messaging.
  • Coordinate follow-up workflows and lead handoffs between marketing and sales.
  • Monitor email deliverability, open rates, and response trends to optimize outbound sequences.
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