Performance Marketing Manager (Web)

New

ImagineArtConsumer AI

Fully remote, from any country., A working day that overlaps with Pacific hours.Full-TimeManager

Salary not disclosed

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Job Details

Personally managed more than $1M USD in paid media budget; the budget must be one you owned, not an agency aggregate or team total.
Have direct experience with consumer subscription economics, including CAC, payback windows and trial-to-paid conversion.
Have hands-on ownership of Meta, TikTok or Google at meaningful daily spend.
Have web funnel experience building and optimizing checkout or paywall flows, not only app store installs.
Be able to show your own performance numbers and explain what you would do differently.
Be able to work a day that overlaps with Pacific hours.

Own strategy and daily execution for paid acquisition across Meta, TikTok and Google.
Manage paid media budgets and take responsibility for CAC and payback targets.
Build and scale web-to-web and web-to-app funnels, including paywall and checkout testing.
Run structured conversion-rate optimization on landing pages, paywalls, pricing and onboarding.
Own trial-to-paid conversion alongside product and growth.
Build measurement from attribution through incrementality testing.
Work with designers, editors and creators to maintain a flow of new ad concepts.
Set a creative testing cadence, quickly stopping losing ads and scaling winners.
Use ImagineArt and AI tools to shorten the time from idea to live ad.
Report on spend, CAC, payback, LTV and contribution margin, forecast budget outcomes, and decide where to allocate spend.

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