Creative Copywriter
New
N
NETGEARConsumer technology
Remote (U.S.), PST hours required.ContractMiddle
Salary55 - 65 USD per hour
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Job Details
- Experience
- 4+ years of professional copywriting experience
- Required Skills
- Figma
Requirements
- Have 4+ years of professional copywriting experience; in-house or brand-side experience is preferred.
- Provide a portfolio showing campaign concept work and functional copy used to convert or explain something.
- Demonstrate the ability to maintain a consistent brand voice across channels and explain the choices behind it.
- Have practical experience using AI tools in a writing workflow and a clear point of view on their limits.
- Be comfortable working from briefs, meeting deadlines set by others, and turning work around within short review cycles.
- Have working familiarity with Figma at a review and commenting level.
- Communicate effectively in writing with non-creative stakeholders and know when to resolve a question in a call rather than a thread.
- Consumer tech or DTC experience is a strong plus.
- Familiarity with research and user journey work as inputs to messaging is a plus.
- Video or motion script experience is a plus.
Responsibilities
- Write copy for campaigns, web pages, social, email, and sales collateral from creative briefs and alongside the design team.
- Align messaging with the wider campaign plan in collaboration with the Sr. Integrated Marketing Manager.
- Develop and maintain brand voice across channels, adapting tone by channel and audience.
- Evolve messaging using website analytics and consumer insights research with the people who own that data.
- Write and refine UX and product microcopy in partnership with the UI Designer.
- Use AI tools in drafting and iteration, applying judgment about their limitations.
- Edit and improve copy produced elsewhere in the business.
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