Scientific Associate Product Marketing Manager

New

SynthegoLife sciences

Listing location: Redwood City, CA; Workplace type: RemoteFull-TimeEntry

Salary80,000 - 105,000 USD per year

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Job Details

Experience: MA/MS/PhD or 5+ years of technical experience in life sciences; 1+ years of experience in product marketing / product management / technical support preferred

Have an MA, MS, or PhD, or 5+ years of technical experience in life sciences.
Have 1+ years of experience in product marketing, product management, or technical support; preferred.
Bring expertise in life sciences and a strong understanding of gene editing technology and molecular biology workflows.
Understand customer needs in drug discovery and development, life science research, and/or molecular diagnostics organizations.
Have exposure to developing, running, and tracking marketing campaigns aligned with corporate goals.
Have exposure to product positioning and developing messaging for target customers.
Have working knowledge of marketing data and the ability to turn results into actionable improvement plans.
Have hands-on experience with generative AI tools for research, content creation, competitive analysis, or workflow optimization; critically evaluate output accuracy and quality.
Demonstrate strong written and verbal communication skills, problem-solving, and creativity.
Be fluent in Microsoft; knowledge of Google tools, HubSpot, Salesforce, and BioRender is preferred.

Help achieve product marketing financial and strategic business objectives.
Develop marketing plans, content, and campaigns with product managers to support growth and product launches.
Develop product positioning, messaging, use cases, customer segmentation, and personas for go-to-market strategies.
Write web content, articles, and case studies to support marketing objectives and visibility.
Support digital marketing campaigns, web pages, advertising, social media, and event activities for campaigns and launches.
Provide sales tools, training, and market expertise to sales, product management, and marketing teams.
Develop, track, and report marketing KPIs based on objectives and key results.
Use AI-powered tools for research, content development, and workflow improvement.
Plan and coordinate live and tradeshow event activities as assigned.

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