Senior Digital Customer Success Campaign Manager
1
1PasswordCybersecurity software
Remote (United States | Canada)Full-TimeSenior
SalaryUSA-based roles only: The annual base salary for this role is between $121,000 USD and $146,500 USD. Canada-based roles only: The annual base salary for this role is between $104,000 CAD and $139,000 CAD.
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Job Details
- Experience
- 6+ years of experience in Digital Customer Success, Customer Marketing, Lifecycle Marketing, Growth Operations, Customer Success Operations, Product-Led Growth, or a related Software as a Service environment.
- Required Skills
- SalesforceA/B testing
Requirements
- Have 6+ years of experience in Digital Customer Success, Customer Marketing, Lifecycle Marketing, Growth Operations, Customer Success Operations, Product-Led Growth, or a related SaaS environment.
- Demonstrate success building and owning lifecycle or digital success programs with measurable business impact.
- Have experience creating scalable campaigns, workflows, or journeys rather than managing a book of business.
- Understand the customer lifecycle, including onboarding, activation, adoption, retention, expansion, renewal, and risk management.
- Interpret customer and product signals, identify patterns, and translate them into campaign strategies and measurable interventions.
- Create concise customer messaging for different audiences and personas.
- Have hands-on experience with Gainsight, Salesforce, Marketo, Outreach, or similar customer success and marketing automation platforms.
- Collaborate across Customer Success, Product, Support, Operations, Marketing, Content, and Data teams.
- Be comfortable building new programs, processes, and operating models in changing environments.
- Preferred: experience using AI tools for program design, experimentation, and campaign optimization; experience with 1Password or cybersecurity is valued.
Responsibilities
- Design, launch, and improve digital customer success campaigns across onboarding, activation, adoption, and growth.
- Build scalable customer journeys using content-led interventions and targeted human engagement.
- Identify customer signals, behaviors, milestones, and friction points that indicate progress, risk, or opportunity.
- Translate customer and product insights into triggered programs and campaigns that guide customers to the next step.
- Draft, edit, and optimize customer-facing communications, including email campaigns and journey messaging.
- Monitor program performance using activation, deployment, engagement, retention, expansion, churn, and content interaction metrics.
- Use A/B testing, cohort analysis, and message iteration to improve campaign tone, timing, targeting, and outcomes.
- Partner with Data, Product, Customer Success Operations, Customer Experience Content, and Voice of Customer teams.
- Build dashboards and reporting to track program health, surface insights, and recommend improvements.
- Use AI tools and emerging technologies to accelerate campaign creation, analysis, experimentation, and optimization.
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