Senior Product Manager, Digital Strategy
New
T
Tech HoldingDigital strategy
USA, RemoteContractSenior
Salary not disclosed
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Job Details
- Experience
- 10+ years of experience across digital strategy, customer journey optimization, product management, or conversion-focused work
- Required Skills
- Product ManagementStakeholder management
Requirements
- Have 10+ years of experience across digital strategy, customer journey optimization, product management, or conversion-focused work.
- Demonstrate experience building digital acquisition roadmaps and driving them through execution.
- Have strong experience writing functional requirements that engineering teams can build from.
- Be able to work directly with funnel and performance data without relying solely on prepared reports.
- Have experience designing operating models, intake processes, or prioritization frameworks for high-demand teams.
- Communicate strategic recommendations clearly and demonstrate executive presence.
- Collaborate effectively in detailed working sessions with engineering, analytics, and IT teams.
- Bring strong organizational, analytical, and stakeholder-management skills.
- Membership, subscription, or recurring-enrollment acquisition experience is a plus.
- Experience in nonprofit, federated, or franchise environments is a plus.
- Familiarity with youth or family audiences and privacy requirements associated with minors is a plus.
Responsibilities
- Develop and manage digital acquisition strategies and roadmaps tied to measurable business goals.
- Translate customer, business, and technical needs into clear functional requirements.
- Partner with engineering teams to ensure requirements are understood, accepted, and successfully delivered.
- Analyze funnel and customer journey data to identify conversion gaps and growth opportunities.
- Work with analytics teams to define metrics, evaluate performance, and guide decisions.
- Facilitate working sessions with business, product, analytics, and technology stakeholders.
- Present recommendations, progress, and strategic priorities to executive leadership.
- Design intake processes, prioritization frameworks, and operating models for teams managing a high volume of requests.
- Align stakeholders around clear priorities, ownership, and execution plans.
- Track roadmap progress and adjust priorities based on data, business needs, and delivery constraints.
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