Demand Marketing Specialist

JobgetherB2B software marketing

Comfortable working remotely in CanadaContractMiddle

Salary not disclosed

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Job Details

Experience: 2–4 years of experience in B2B marketing, preferably in demand generation, field marketing, event marketing, or a related discipline.
Required Skills: Project Management

Have 2–4 years of experience in B2B marketing, preferably in demand generation, field marketing, event marketing, or a related discipline.
Have hands-on experience developing and managing email campaigns and nurture workflows through marketing automation platforms such as Marketo.
Have experience coordinating marketing programs and managing multiple projects across competing priorities.
Be able to interpret campaign data, synthesize information from multiple sources, and make recommendations to improve marketing performance.
Have written, verbal, and visual communication skills, including the ability to present ideas, share results, and lead discussions.
Have strong organizational and project management skills, attention to detail, and the ability to meet deadlines.
Be able to work independently and contribute in a collaborative, matrixed marketing organization.
Be able to build productive working relationships across marketing, sales, and other business functions.
Have problem-solving skills and be able to respond to changing business needs and campaign priorities.
Be comfortable working remotely in Canada and available for occasional visits to the headquarters in North York, Ontario, if required.

Support demand generation leaders in developing and implementing marketing plans, programs, and campaigns aligned with global go-to-market objectives.
Coordinate the planning, execution, and optimization of marketing campaigns and ensure timely delivery.
Create campaign assets and maintain internal campaign resource centers.
Manage webinar projects and support the operational execution of marketing events.
Develop, implement, and manage email campaigns and nurture streams using marketing automation platforms.
Collaborate with sales and marketing stakeholders to align campaigns, coordinate execution, and communicate program details and results.
Monitor campaign metrics, evaluate lead quality, analyze results, and identify opportunities to improve effectiveness and pipeline contribution.
Research marketing opportunities, including events, sponsorships, and emerging technologies.

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