Marketing Coordinator (Enrollment Management)

New

Johns Hopkins UniversityHigher education

Source API remote eligibility restrictions: United States, M-F, between 9 a.m. and 5 p.m. ESTPart-TimeMiddle

Salary20 - 37.8 USD per hour

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Job Details

High school diploma or graduation equivalent.
Three years of related experience.
Prior experience in a marketing or communications setting.
Additional education may substitute for required experience under the JHU equivalency formula.
Preferred: Bachelor's degree.
Preferred: Social media or project management certifications.
Preferred: Experience with events, media, and public relations.
Writing, project coordination, email marketing, digital communications, content marketing, campaign management, and branding are listed as developing-level skills.
Design experience is a plus.
Google Analytics experience is a plus.
Salesforce experience is a plus.

Build and update bulk and automated marketing emails using existing templates in Emma.
Create test lists and test email formatting and dynamic content; facilitate proofreading.
Create banner ads in Emma, segment and upload email lists, and create UTM tracking codes.
Pull campaign response metrics and compile analytics for digital marketing efforts.
Assist with developing and updating standard operating procedures for email marketing.
Develop marketing materials and plans supporting marketing and recruitment efforts.
Gather and write content for printed and digital materials, including promotional and instructional multimedia content.
Coordinate information distribution through email lists, electronic newsletters, and related materials.
Manage the peer communications calendar and serve as a liaison to departments and school events teams.
Provide general marketing and project management support to the Marketing & Communications team.

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