Marketing Manager

Workable workplace: remote; Workable locations: Pasig City, National Capital Region, PhilippinesFull-TimeManager

Salary not disclosed

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Job Details

Have proven hands-on marketing operations experience with direct ownership of execution.
Have demonstrated success planning and executing Account-Based Marketing (ABM) campaigns.
Have experience marketing high-ticket B2B products or services with longer sales cycles.
Be able to execute marketing initiatives independently, not only develop strategy.
Have experience managing content workflows, publishing systems, and content operations.
Have strong content editing and content management skills.
Have a solid understanding of SEO execution and performance marketing.
Have experience measuring and optimizing marketing performance using ROAS, CPA, conversions, and pipeline contribution.
Have WordPress experience.
Preferred: experience in B2B SaaS, data, analytics, or technology platforms.
Preferred: HubSpot experience, familiarity with CRM platforms and marketing automation tools, or exposure to AI-assisted content creation tools.

Own marketing operations from content planning and publishing through lead capture and sales handoff.
Develop and manage content calendars aligned with business objectives and thought leadership initiatives.
Execute content distribution, publishing, and campaign activation across multiple channels.
Ensure marketing-generated leads are captured, tracked, and routed through CRM systems.
Build and manage targeted account lists and named-account marketing programs.
Research decision-makers and buying committees within target organizations.
Execute multi-touch ABM campaigns using email, content, LinkedIn, and other relevant channels.
Manage, edit, and optimize content created with company leadership, including thought leadership and executive-level materials.
Execute SEO strategies, including keyword planning, on-page optimization, and content mapping.
Manage and optimize paid marketing initiatives and monitor metrics including ROAS, CPA, conversion rates, and engagement.

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