Sales and Marketing Manager
K
Kendrick RecruitmentLuxury hospitality
Remote (Candidate to be based in Johannesburg or Cape Town)Full-TimeManager
Salary40,000 ZAR per month
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Job Details
- Required Skills
- Content creationSEODigital MarketingMarket Research
Requirements
- Hold a relevant qualification in Marketing, Digital Marketing, Communications or a related field.
- Have a proven track record of increasing accommodation occupancy and driving measurable sales growth.
- Have strong knowledge of digital marketing, social media platforms, content creation, email marketing and online advertising.
- Have experience with website content management systems and SEO best practices.
- Be based in Johannesburg or Cape Town.
- Be highly organised, self-motivated and able to work independently in a remote environment.
- Have strong analytical skills and the ability to interpret campaign performance and market trends.
- Experience with graphic design and video editing software is advantageous.
Responsibilities
- Develop and implement marketing strategies to increase brand awareness, generate qualified leads and improve occupancy.
- Plan, execute and optimise multi-channel marketing campaigns across digital platforms.
- Manage social media platforms and maintain consistent brand content.
- Create content for social media, blogs, email campaigns and promotional material.
- Monitor campaign performance, analyse metrics and prepare marketing reports with recommendations.
- Conduct market research into tourism trends, competitor activity and customer insights.
- Manage email marketing campaigns and digital advertising to maximise return on investment.
- Work with the reservations team to promote seasonal campaigns, packages and special offers.
- Build and maintain relationships with travel agents, tour operators, influencers and media partners.
- Ensure consistent branding and messaging across digital and print channels.
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