Senior Director, Global Marketing, Downstream

New

JobgetherMedical aesthetics

Based in the United StatesFull-TimeDirector

Salary150,000 - 180,000 USD per year

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Job Details

Have 5–7 years of marketing experience with a demonstrated track record of growth and success in the medical aesthetic device industry.
Hold a bachelor’s degree in Business, Marketing, or a related discipline; an MBA is preferred.
Bring strong experience in brand marketing and product marketing, translating strategy into commercialization programs.
Have experience developing and executing omnichannel marketing strategies, including strong digital marketing knowledge.
Have experience managing teams, agencies, vendors, and other external resources.
Have experience across both B2B and B2C marketing environments.
Be able to work across strategic planning and hands-on execution in a fast-paced environment.
Use metrics, market intelligence, and customer insights to make data-driven decisions.
Be able to navigate ambiguity, prioritize competing demands, and deliver against tight deadlines.
Bring interpersonal, communication, and presentation skills and collaborate across functions and organizational levels.
Be able to communicate complex concepts to technical and non-technical audiences.
Be willing and able to travel approximately 25% of the time.

Develop and execute global go-to-market strategies and marketing programs aligned with commercial plans and business objectives.
Lead commercialization strategies for new and existing products, including differentiated value propositions and messaging.
Develop downstream marketing initiatives and integrated campaigns across digital, social, print, and other channels.
Support distributors and subsidiaries with compliant, consistent, brand-aligned product positioning and messaging across global markets.
Manage the downstream marketing budget, monitor return on investment and KPIs, and optimize spending.
Partner with upstream marketing and cross-functional teams to develop and launch products, offerings, and marketing programs.
Develop customer training, medical education, and sales enablement programs and resources.
Lead the product’s digital presence and identify strategies to strengthen brand awareness and demand generation.
Monitor brand performance and translate market research, customer insights, and field intelligence into marketing strategies.
Lead, mentor, and develop a team of approximately 3–5 marketing professionals and manage external resources and partners.

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