Director / Senior Director / Vice President, Omnichannel Strategy
New
R
Real ChemistryHealthcare Communications
Remote - USAFull-TimeSenior
Salary150,000 - 185,000 USD per year
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Job Details
- Experience
- 8+ years
- Required Skills
- Data AnalysisStakeholder managementDigital MarketingCRM
Requirements
- 8+ years of experience in omnichannel strategy, media strategy, engagement strategy, or related disciplines.
- Proven expertise within healthcare, pharmaceutical, life sciences, or similarly regulated industries.
- Demonstrated proficiency in omnichannel marketing and customer journey strategy across digital, social, programmatic, CRM, owned, earned, and paid channels.
- Strong understanding of audience engagement and omnichannel activation.
- Ability to interpret complex data and translate insights into strategic recommendations.
- Proven success leading integrated strategic initiatives that drive measurable business outcomes.
- Experience guiding and inspiring cross-functional teams in a collaborative environment.
- Exceptional communication, presentation, and client relationship skills.
- Experience contributing to business development or agency growth initiatives.
Responsibilities
- Design, develop, and execute omnichannel strategies that build and engage target audiences while delivering measurable outcomes.
- Lead end-to-end omnichannel strategy development, campaign planning, execution, and optimization.
- Facilitate client and cross-functional workshops to align stakeholders around audience strategy, customer journeys, and activation approaches.
- Serve as a trusted advisor to clients by connecting data, customer insights, media, and engagement strategies to business outcomes.
- Lead, mentor, and develop team members while fostering collaboration and innovation.
- Support new business opportunities through strategic leadership and pitch participation.
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