Junior Product Marketing Manager

C
Crop.photoAI visual media
Workable locations: IndiaFull-TimeJunior
Salary not disclosed
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Job Details

Languages
Strong English
Experience
1 to 2 years of experience in Product Marketing, B2B SaaS Marketing, Content Marketing, or a related role.
Required Skills
FigmaSEO

Requirements

  • Have 1–2 years of experience in Product Marketing, B2B SaaS Marketing, Content Marketing, or a related role.
  • Bring strong English, excellent written and verbal communication, clear writing, and confidence communicating ideas with different stakeholders.
  • Be able to quickly understand new products, technologies, and customer workflows.
  • Be able to turn complex product information into simple, engaging, customer-focused messaging.
  • Have a good understanding of SEO, content, email marketing, and basic campaign concepts.
  • Have good visual judgment and comfort working with Figma or similar design tools.
  • Be comfortable using AI tools such as ChatGPT or Claude for research, ideation, and content creation.
  • Be proactive, detail-oriented, and comfortable with changing priorities.
  • Experience with B2B SaaS, PLG, Webflow, Figma, paid campaigns, product demos, or AI/creative technology products is a plus.

Responsibilities

  • Write website and landing-page copy based on product features, customer use cases, and SEO research.
  • Research keywords, competitors, and market trends to identify content and messaging opportunities.
  • Translate product features into clear, customer-facing messaging.
  • Create launch content, including feature announcements, emails, social posts, and supporting marketing assets.
  • Develop email and ad copy and support audience targeting for campaigns.
  • Work with Figma and designers to create or refine landing-page concepts, graphics, and marketing creatives.
  • Review video and graphic concepts and provide feedback on messaging, visuals, and communication.
  • Create product demos and explainers using Loom, Arcade, or similar platforms.
  • Build and maintain GTM assets, including pitch decks, one-pagers, product presentations, and sales collateral.
  • Research competitors and customer workflows to strengthen product positioning and messaging.
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