Senior Marketing Analyst
New
H
Hunt StHospitality and restaurants
Looking for Philippines-based candidates, Expected to align with AU business hours (approximately 9 AM–5 PM, Monday to Friday)ContractSenior
Salary1,600 - 2,000 AUD per month
Apply NowOpens the employer's application page
Job Details
- Languages
- Strong written and verbal English communication skills
- Experience
- 3+ years of experience in marketing analytics, digital analytics, data analysis, or a related role.
- Required Skills
- Google AnalyticsMicrosoft Excel
Requirements
- Have 3+ years of experience in marketing analytics, digital analytics, data analysis, or a related role.
- Bring strong hands-on experience with Meta, Google, and YouTube analytics.
- Have experience with marketing attribution and multi-channel performance measurement; OOH media experience is ideal.
- Demonstrate strong analytical and numerical skills, including advanced Excel or spreadsheet capability.
- Have experience preparing management reports and interpreting complex marketing and financial data.
- Have experience with or a strong understanding of P&L analysis, balance sheet review, and financial reporting.
- Demonstrate attention to detail and the ability to identify patterns, discrepancies, and actionable insights.
- Have strong written and verbal English communication skills and be able to present data clearly to non-technical stakeholders.
- Be based in the Philippines.
- Be available to collaborate in alignment with AU business hours, approximately 9 AM–5 PM Monday to Friday.
- Engage as an independent contractor and disclose existing ongoing roles or client work.
- Reflect the engagement on LinkedIn as “Independent Contractor.”
- Experience with hospitality, retail, multi-site, franchise, or other consumer-facing businesses is advantageous.
Responsibilities
- Develop and maintain marketing performance reporting across digital and offline channels, including Meta, Google, and YouTube.
- Analyze campaign and advertising data to identify trends, opportunities, and areas for improvement.
- Conduct attribution analysis across out-of-home media and other marketing channels.
- Develop reporting and analysis on Marketing Fund allocation, expenditure, and performance.
- Translate marketing data findings into clear, actionable insights for internal stakeholders.
- Prepare management reports and support P&L analysis, balance sheet review, and interpretation of financial data related to marketing activities.
- Reconcile and validate marketing and financial data to ensure reporting accuracy and consistency.
- Collaborate with marketing and finance teams to improve reporting processes, data visibility, and analytical methodologies.
- Support forecasting, budgeting, and evaluation of marketing spend and performance.
- Identify opportunities to improve measurement and reporting of marketing performance and fund allocation.
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