Head of Growth Marketing

New
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SliteKnowledge base software
Australia, Canada, France, Germany, India, Netherlands, Sweden, Switzerland, United Kingdom, United StatesFull-TimeDirector
Salary not disclosed
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Job Details

Required Skills
Artificial Intelligence

Requirements

  • Have prior experience owning growth or demand generation.
  • Be able to lead an entire marketing function across multiple disciplines.
  • Remain hands-on running and optimizing campaigns, not only directing them.
  • Prioritize pipeline and revenue outcomes over brand activity that does not support demand.
  • Translate data into clear actions and measurable impact, distinguishing real leads from vanity metrics.
  • Understand the customer journey, buyers, and decision influencers.
  • Use AI in day-to-day work and apply awareness of AI developments to demand generation.
  • Have early-stage startup experience and be comfortable moving quickly and owning outcomes.
  • Work effectively with a distributed, remote-first team.

Responsibilities

  • Own demand generation end to end, from customer awareness through requests to speak with Slite.
  • Run multi-channel campaigns that generate qualified leads.
  • Improve organic and content marketing for lead generation and lead nurturing.
  • Optimize the website to convert traffic into signups and pipeline.
  • Work with Sales to turn leads into opportunities.
  • Lead and develop the marketing team while remaining hands-on.
  • Use data to identify what works and adjust marketing activity.
  • Partner with the CEO and CTO on company strategy and represent marketing on the leadership team.
  • Own marketing strategy across positioning, product marketing, content, lifecycle, website, and demand generation.
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