Integrated Marketing Manager
B
BobbieCPG, eCommerce, DTC
US-based remote work modelFull-TimeMiddle
SalaryGroup A (SF/Bay Area, Seattle, NYC): $131,000 - $155,000; Group B (Los Angeles, Chicago, Austin, Denver, Boston, Washington DC, San Diego, Philadelphia, Portland, Sacramento): $118,000 - $139,000; Group C (All Other Cities): $112,000 - $131,000
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Job Details
- Experience
- At least 5 years
- Required Skills
- FigmaAsana
Requirements
- At least 5 years of experience performing responsibilities as a Marketing Manager.
- Experience working in a startup environment or at a CPG brand.
- Experience in eCommerce or DTC.
- Highly organized and detail-oriented.
- Proven ability to manage multiple priorities under tight deadlines.
- Proficiency in using Asana for project management.
- Proficiency in using Figma.
- Strong ability to think at a high-level while managing day-to-day marketing operations.
- Aligned with core values: Be Radical, Nurture the Tension, Deliver Ounce by Ounce, and Don’t Assume.
Responsibilities
- Support campaign planning and execution across integrated marketing efforts.
- Ensure channel tactics and deliverables are aligned to the marketing brief.
- Manage the integrated marketing calendar and inputs from cross-channel partners for launches, campaigns, and promotions.
- Track campaign timelines, channel tactic deliverables, and the briefing process within Asana.
- Serve as the primary point of contact for the Creative PM, operations, and creative organizations regarding campaign management and tactics.
- Coordinate the campaign hindsighting process to analyze performance and inform future strategies.
- Report on the monthly competitive landscape across channels.
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