Senior Content Marketing & Social Media Manager
New
H
HatchAI Communications Platform
United StatesFull-TimeSenior
Salary$108,000 - $180,000 annually
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Job Details
- Experience
- 7+ years
- Required Skills
- SEOAnalytical Skills
Requirements
- 7+ years of B2B content marketing experience, preferably in high-growth SaaS, AI, or technology.
- Exceptional writing and editing skills with a strong portfolio.
- Proven ability to develop strategy and execute at a high level with speed and quality.
- Deep understanding of B2B SaaS buying journeys.
- Strong SEO expertise and experience building search-led content programs.
- Experience developing messaging frameworks and editorial standards.
- Experience managing organic social programs and external agencies.
- Experience with community management, social listening, or advocacy programs.
- Experience developing executive thought leadership and multimedia content.
- Strong analytical skills using performance data to inform content creation.
- Builder’s mindset with a bias for action.
Responsibilities
- Develop and execute Hatch’s content marketing strategy across the buyer journey, creating differentiated messaging for SMB, mid-market, and enterprise audiences.
- Write, edit, and ship high-performing content across websites, campaigns, email, social, customer stories, and sales enablement.
- Build and evolve messaging frameworks, voice and tone guidelines, and editorial standards.
- Implement SEO-first content strategy, including keyword research, topic strategy, and content architecture.
- Measure content performance across traffic, engagement, and conversion to inform strategy.
- Own and evolve organic social strategy across LinkedIn, Meta, X, and Instagram, while exploring emerging channels.
- Build and manage the social editorial calendar and external agencies.
- Develop executive thought-leadership programs and customer case studies.
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