Analyst or Senior Analyst, Strategic Analytics
New
M
M BoothMarketing Communications
Arizona, California, Colorado, Connecticut, Florida, Georgia, Illinois, Indiana, Louisiana, Maryland, Massachusetts, Michigan, Minnesota, Nevada, New Jersey, New York, North Carolina, Oregon, Pennsylvania, Texas, and Washington D.C.ContractMiddle
Salary60 - 75 USD per hour
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Job Details
- Experience
- 3+ years
- Required Skills
- Google AnalyticsMicrosoft ExcelData visualizationGoogle SheetsSEMrush
Requirements
- Bachelor's degree from a four-year accredited college or university, or equivalent experience.
- 3+ years of professional experience in business, advertising, communications, or a related field.
- Strong proficiency in Excel and Google Sheets.
- Familiarity with marketing performance metrics and their link to business results.
- Experience using social listening tools like Talkwalker or Brandwatch.
- Experience with social media analytics or ad platforms such as Meta Ads Manager.
- Experience with site analytics tools such as Google Analytics.
- Experience with SEO/GEO tools such as SEMrush.
- Demonstrated ability to work with both qualitative and quantitative data.
- Strong data visualization and presentation design skills.
- Ability to craft clear, convincing data-driven narratives.
- Ability to work and learn independently and manage multiple tasks under deadlines.
Responsibilities
- Measure earned media, influencer, and digital marketing campaign performance against brand and business objectives.
- Utilize social, site, mobile, and search analytics tools to inform marketing strategy.
- Build and maintain relationships with internal brand teams.
- Present data-driven insights and campaign results to clients.
- Support new business pitches with strategic analytics and data storytelling.
- Develop actionable recommendations to inform and optimize program performance.
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