Senior Product Marketing Manager
New
C
Cast AICloud Infrastructure
EMEAFull-TimeSenior
SalaryCompetitive salary (depending on the level of experience).
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Job Details
- Languages
- Fluent English
- Experience
- 5+ years
- Required Skills
- Data Analysis
Requirements
- 5+ years of product marketing experience with technical audiences, preferably developer tools or AI tooling.
- Strong technical fluency to grasp nuances without constant engineering support.
- Hands-on, sprint-based working style with an experimental mindset.
- Real experience building an ICP and messaging architecture from scratch for a product whose buying motion was not yet validated.
- A track record of running customer interviews and extracting patterns that refine positioning.
- Experience designing GTM experiments and changing direction based on data.
- Data literacy: ability to define success criteria and read funnel or adoption data.
- Win/loss research and competitive deal support experience.
- Sound commercial judgment on pricing, packaging, and willingness to pay.
- Fluent English, written and spoken.
Responsibilities
- Run deep, direct customer research to define and validate Kimchi's ICP.
- Own positioning and messaging, and keep it consistent as new features ship.
- Own the commercial hypothesis, audience, message, positioning, and experiment design for GTM tests.
- Translate Kimchi's technical differentiation into a value story that technical buyers recognize as true.
- Manage feature launches end to end, from early positioning through GA.
- Build the first version of sales enablement assets, battlecards, proof points, and demo narrative.
- Maintain the feedback loop from customer and market signal back into roadmap input.
- Track the competitive landscape and share insights with Product and leadership.
- Partner directly with Engineering to keep messaging accurate.
- Build and maintain AI-assisted workflows for marketing operations.
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